The Green Hornet (2011 Film) - Merchandising

Merchandising

Factory Entertainment produced six-inch action figures and a die-cast Black Beauty, among other collectibles. Hollywood Collectibles has made a full-size prop gas gun replica. Mezco Toyz has made a set of 12-inch action figures, with the prototypes donated to the Museum of the Moving Image.

The studio and CKE Restaurants, Inc., the parent company of Carl's Jr. and Hardee's, formed a promotional marketing partnership that included commercials featuring Seth Rogen and Jay Chou in character as the Green Hornet and Kato; a beverage promotion with Dr. Pepper; The Green Hornet food items, kids' meal toys, and employee uniforms; and a contest with the grand prize of a Black Beauty car from the film.

A tie-in video game for iPhone and iPad was released, entitled The Green Hornet: Wheels of Justice. The game is a 3D top-down driving game. It also featured a hidden mini-game fighting game called The Green Hornet: Crime Fighter, which was also released for browsers and Android phones.

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