The Blueprint 3 - Release and Promotion

Release and Promotion

The album was released September 8, 2009 on Roc Nation in the United States. It was also released digitally on September 11, 2009 in the US, and its United Kingdom and international release followed on September 14 that same year. Prior to its official release, the album leaked in its entirety on August 31, 2009. When asked about the leak, Jay-Z stated "It's a preview. I'm excited for people to hear the album. I'm very proud of the work I've done, so enjoy it".

The album's promotional single "D.O.A. (Death of Auto-Tune)" was premiered on June 5, 2009 via New York radio station Hot 97. On June 7, 2009 Jay-Z made a guest appearance at Hot 97's Summer Jam concert, and performed D.O.A. live on stage, for the first time. On May 20, 2009, Jay-Z confirmed that he bought out the remainder of his contract from Def Jam Records in order to start his contract with Live Nation, as The Blueprint 3 was set to be released under Roc Nation and distributed by Atlantic Records. In August 2008, Jay-Z performed the Kanye West–produced song "Jockin' Jay-Z" during the latter's Glow in the Dark Tour.

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