History
In 1947 the husband and wife team of Rudolf and Nancy Talbot opened their first shop in Hingham, Massachusetts, United States, a town not far from Boston. In 1948, Rudy and Nancy launched their direct mail business by distributing 3,000 black-and-white fliers to names obtained from The New Yorker magazine. With a growing catalog enterprise and five stores in upscale outskirts like Hingham, Duxbury and Lenox, they sold the company to General Mills in 1973. Expansion ensued up and down the East Coast, but when General Mills divested its Specialty Retail Division in 1988, Talbots was acquired by JUSCO Co Ltd. (now ÆON Co Ltd.). Talbots became a public company in 1993 and was traded on the New York Stock Exchange under the symbol TLB. The private equity firm Sycamore Partners acquired Talbots in August 2012.
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