World War II
During World War II Jerpe was one of the largest suppliers of poultry and eggs to the military. After the war ended, Jerpe was renamed C.A. Swanson & Sons. After Carl Swanson's death in 1949, his sons Gilbert C. and W. Clarke took over the company. The brothers introduced a frozen chicken pot pie a year later. Then in 1952, Swanson & Sons introduced their TV brand TV dinner, quickly selling 5,000 units in its first year. A year later the company had sold over 10,000,000 TV dinners. A year later, the company dropped its successful butter and margarine business to concentrate on a poultry-based line of canned and frozen products. In April 1955, Swanson's 4,000 employees and 20 plants were acquired by the Campbell Soup Company.
Read more about this topic: Swanson
Famous quotes containing the words world and/or war:
“It is the interest of the commercial world that wealth should be found everywhere.”
—Edmund Burke (1729–1797)
“I certainly know that if the war fails, the administration fails, and that I will be blamed for it, whether I deserve it or not. And I ought to be blamed, if I could do better. You think I could do better; therefore you blame me already. I think I could not do better; therefore I blame you for blaming me.”
—Abraham Lincoln (1809–1865)