World War II
During World War II Jerpe was one of the largest suppliers of poultry and eggs to the military. After the war ended, Jerpe was renamed C.A. Swanson & Sons. After Carl Swanson's death in 1949, his sons Gilbert C. and W. Clarke took over the company. The brothers introduced a frozen chicken pot pie a year later. Then in 1952, Swanson & Sons introduced their TV brand TV dinner, quickly selling 5,000 units in its first year. A year later the company had sold over 10,000,000 TV dinners. A year later, the company dropped its successful butter and margarine business to concentrate on a poultry-based line of canned and frozen products. In April 1955, Swanson's 4,000 employees and 20 plants were acquired by the Campbell Soup Company.
Read more about this topic: Swanson
Famous quotes containing the words world and/or war:
“The world has already learned that woman has other virtues than meekness, patience, humility and endurance. She possesses courage above all fear, and a will that knows no obstacles; and when these are called forth by some great emergency, false modesty is trampled in the dust, and spheres are scattered to the winds.”
—A. Holley, U.S. women’s magazine contributor. The Lily, p. 38 (May 1852)
“I really don’t think this war will end soon. We are completely aware of the difficulties, no food or fuel, the danger, but we want to be stronger than all that. With each child, we are fighting back with our love of life.”
—Tina Bajraktarebic (b. 1965)