World War II
During World War II Jerpe was one of the largest suppliers of poultry and eggs to the military. After the war ended, Jerpe was renamed C.A. Swanson & Sons. After Carl Swanson's death in 1949, his sons Gilbert C. and W. Clarke took over the company. The brothers introduced a frozen chicken pot pie a year later. Then in 1952, Swanson & Sons introduced their TV brand TV dinner, quickly selling 5,000 units in its first year. A year later the company had sold over 10,000,000 TV dinners. A year later, the company dropped its successful butter and margarine business to concentrate on a poultry-based line of canned and frozen products. In April 1955, Swanson's 4,000 employees and 20 plants were acquired by the Campbell Soup Company.
Read more about this topic: Swanson
Famous quotes containing the words world and/or war:
“The timidity of the child or the savage is entirely reasonable; they are alarmed at this world, because this world is a very alarming place. They dislike being alone because it is verily and indeed an awful idea to be alone. Barbarians fear the unknown for the same reason that Agnostics worship it—because it is a fact.”
—Gilbert Keith Chesterton (1874–1936)
“Unless they are immediate victims, the majority of mankind behaves as if war was an act of God which could not be prevented; or they behave as if war elsewhere was none of their business. It would be a bitter cosmic joke if we destroy ourselves due to atrophy of the imagination.”
—Martha Gellhorn (b. 1908)