Economy
Swanage's primary industry is tourism, employing a large number of the working population, However, as with most tourism, the demand level is highly seasonal, and as such people looking for permanent work may have to commute to nearby towns such as Poole and Bournemouth.
The town centre has a small number of medium sized outlets for major retailers, a collection of local retailers, a number of cafes, bars, restaurants and pubs. The seafront has two amusement arcades, several ice cream outlets, fish restaurants and cafes. The town also has a number of successful small-scale cottage industries.
There is a brickworks on the outskirts of the town that uses the Wealden Clay found in the valley for producing bricks, and quarrying still continues to the south.
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—Henry David Thoreau (1817–1862)