Business Ventures
The Dim Mak Collection clothing line was launched in 2006. A new fashion range designed by Steve and his sister Devon Aoki will be coming out in the future.
In 2007, Aoki and friend Greger, the owner of WeSC, came up with the idea together to do the "Aoki headphones." They used different shades of green, because that was Aoki's favorite color at the time. Each season for 3 years, Aoki designed new headphones for WeSC. He is currently working closely with Sol Republic and is a founding partner in the headphone company. In 2013 Aoki's headphones came out in the SOL Republic website for the public to purchase. Aoki also is endorsed by Supra Footwear, where he has helped develop and design shoes under his name.
Following somewhat in his father's footsteps, Aoki is a co-owner in two restaurants in Los Angeles and one in New York City. Eveleigh on Sunset Boulevard & Kitchen 24 on Santa Monica Boulevard in West Hollywood.
He co-owns a management company called DECKSTAR with his manager Lawrence Vavra, Matt Colon and Paul Rosenberg. (The late DJ AM was also a co-founder.) The roster boasts artists such as Blink 182, Holy Ghost!, Infected Mushroom, and Rancid.
He has co-founded and is now developing a website that attracts college students to sell, buy, share books, rent rooms, post events called PILLOWFACE. It's function is similar to Craiglist but that it targets and is exclusively for college students. When he went on his Dead Meat Tour across the United States and Canada in January through March 2012 he was promoting the website to all the colleges across the country.
In November 2009, Aoki created his own magazine titled "Aoki" through a celebrity magazine publishing company called MYMAG.
Read more about this topic: Steve Aoki
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“And what if my descendants lose the flower
Through natural declension of the soul,
Through too much business with the passing hour,
Through too much play, or marriage with a fool?”
—William Butler Yeats (1865–1939)
“If one ventures a word with you, will you be offended? But who can keep from speaking?”
—Bible: Hebrew, Job 4:2.
Eliphaz, one of Job’s “comforters,” to Job.