History
Joseph Kresivich, an immigrant from Trieste, Italy, began working in New York City bakeries after his arrival in the U.S. in 1922, and developed his own recipes. He married his wife, Angela, "an expert baker in her own right" in 1928. The two later founded the Stella D'Oro bakery, which evolved into the Stella D'oro Biscuit Company. The biscuits produced were less sweet than other Italian baked goods and marketed as an accompaniment to coffee and tea. Early on they made their cookies "parve" (without dairy products), which appealed to a large and loyal New York kosher market. This early success led the company to relocate to a building at 237th and Broadway, in the Kingsbridge section of the Bronx. Felice L. (Phil) Zambetti later became the company's CEO.
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