Differences Between Special and Alternating Paint Schemes
With the economics of the sport dictating higher expenses, some sponsors have decided to share sponsor space with other sponsors, leading to two "regular" designs which alternate, such as Richard Childress Racing, where all three teams have multiple alternating primary sponsors. The #29 team has Shell and Hershey, while the #31 has Caterpillar, AstraZeneca, and Lenox Industrial Tools, and the #07 has Jack Daniel's, DirecTV, and BB&T as their three sponsors. Other sponsors have decided to promote different products with their sponsor dollars, such as Mars with standard schemes for M&M's and Snickers candy, Pedigree dog food, and Combos snacks, and Kellogg's with the standard Kellogg's and Cheez-It snacks (a Kellogg's product) schemes, and FedEx, which uses five different schemes with color differences to promote four different brands—Express, Ground, Freight, and Kinko's. (A fifth scheme was used in 2005 at Darlington, and is a special scheme, to promote the St. Jude Hospital they support in Memphis.) Those are not "special" schemes, but are co-primary schemes to promote various products by a sponsor who may be willing to use the broadcasts to promote their wide variety of products.
The sheer number of special paint schemes has led to criticism that they are no longer "special" at all. However, it should be differentiated between alternating sponsors, different products on cars (especially promotions for special products), and the true special paint schemes, which promote special events.
Read more about this topic: Special Paint Schemes In Racing Cars
Famous quotes containing the words differences between, differences, special, paint and/or schemes:
“What strikes many twin researchers now is not how much identical twins are alike, but rather how different they are, given the same genetic makeup....Multiples don’t walk around in lockstep, talking in unison, thinking identical thoughts. The bond for normal twins, whether they are identical or fraternal, is based on how they, as individuals who are keenly aware of the differences between them, learn to relate to one another.”
—Pamela Patrick Novotny (20th century)
“No sooner had I glanced at this letter, than I concluded it to be that of which I was in search. To be sure, it was, to all appearance, radically different from the one of which the Prefect had read us so minute a description.... But, then, the radicalness of these differences ... these things ... were strongly corroborative of suspicion.”
—Edgar Allan Poe (1809–1849)
“He’s leaving Germany by special request of the Nazi government. First he sends a dispatch about Danzig and how 10,000 German tourists are pouring into the city every day with butterfly nets in their hands and submachine guns in their knapsacks. They warn him right then. What does he do next? Goes to a reception at von Ribbentropf’s and keeps yelling for gefilte fish!”
—Billy Wilder (b. 1906)
“With the nippers to wheel round the houses
And the hall to paint in his old trousers
And that letter to her mother
Saying Won’t you come for the summer.”
—Philip Larkin (1922–1986)
“Science is a dynamic undertaking directed to lowering the degree of the empiricism involved in solving problems; or, if you prefer, science is a process of fabricating a web of interconnected concepts and conceptual schemes arising from experiments and observations and fruitful of further experiments and observations.”
—James Conant (1893–1978)