Attempts
The 1993 "Space Billboard" by the American company Space Marketing Inc. was a proposal for a 1 km² illuminated billboard that would be launched into a low orbit and be visible from Earth. The advertisement would be roughly the same apparent size and brightness as the moon and was to be made from sheets of mylar. It was estimated that it would be impacted by space debris around 10,000 times; this and the inability to attract adequate funding prevented the project from progressing.
The first commercial filmed in space was a milk commercial by the Israeli company Tnuva, which was filmed aboard the space station Mir in 1997.
In an unusual form of fast food advertising, two Pizza Hut marketing ploys have involved spaceflight. In 2001 they were the first to deliver pizzas to outer space when their vacuum-sealed food arrived at the International Space Station, just a year after signing a deal to have a 30-foot (9 m) Pizza Hut logo placed on the side of the unmanned Proton rocket that launched Zvezda module. Kodak then paid to have their logo and a slogan placed onto a material that was to be tested for durability in space on the outside of the International Space Station.
The team White Label Space competing in the Google Lunar X PRIZE plans to raise the money for its Moon mission from space advertising in the form of sponsorship by one or more large global brands.
Read more about this topic: Space Advertising
Famous quotes containing the word attempts:
“In modern America, anyone who attempts to write satirically about the events of the day finds it difficult to concoct a situation so bizarre that it may not actually come to pass while his article is still on the presses.”
—Calvin Trillin (b. 1940)
“While I am in favor of the Government promptly enforcing the laws for the present, defending the forts and collecting the revenue, I am not in favor of a war policy with a view to the conquest of any of the slave States; except such as are needed to give us a good boundary. If Maryland attempts to go off, suppress her in order to save the Potomac and the District of Columbia. Cut a piece off of western Virginia and keep Missouri and all the Territories.”
—Rutherford Birchard Hayes (1822–1893)
“Society gains nothing whilst a man, not himself renovated, attempts to renovate things around him; he has become tediously good in some particular but negligent or narrow in the rest; and hypocrisy and vanity are often the disgusting result.”
—Ralph Waldo Emerson (1803–1882)