Programming
Repeats of current soap operas make up the majority of Soapnet's daily schedule, the channel usually airs three daily airings of the five network soaps it presently carries (the previous weekday's broadcasts airing weekday mornings from 6:00 am ET to 11:00 am ET, along with two same-day evening airings with one block from 6:00 pm ET to 11:00 pm ET and a repeat of the earlier block from 12:00 am ET to 5:00 am ET). On March 22, 2012 it will repeat programs only (from 12:00 am ET to 11:59 pm ET).
Daily reruns of All My Children, One Life to Live and General Hospital aired on the channel in the same order in which they aired on ABC, with All My Children airing first, followed by One Life to Live and General Hospital. All My Children had the most airings on the channel airing four times each weekday, one in the morning and three at night. Rebroadcasts of each soap's episodes for the entire week aired each Saturday and Sunday during the late afternoon and nighttime hours; As of 2012, the network as aired the past week's episodes of Days of our Lives as the channel airs it in the Sunday primetime hours.
Due to it being owned by The Walt Disney Company, which also owns ABC, Soapnet cross-promoted All My Children and One Life to Live using the tagline "weekdays on ABC and weeknights on SOAPnet" when both shows were on the air on ABC. The same slogan continued to be used in the promos of General Hospital until the week of April 30, 2012 (inclusively). After an hiatus of three months, the "weekdays on ABC and weeknights on SOAPnet" slogan was revived on August 2012, but only for the General Hospital promos on Soapnet (the slogan has not been brought back for the General Hospital promos on ABC). References to The Young and the Restless and Days of our Lives airing on their respective daytime networks (CBS and NBC) are not included in the channel's promos, instead only advertising their airings on Soapnet.
The channel airs primetime drama series such as One Tree Hill, Gilmore Girls and Beverly Hills, 90210 each weekday during the late morning and afternoon hours, and between 6:00 am ET and 3:00 pm ET on weekends with the weekend block being branded "Breakfast in Bed".
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Famous quotes containing the word programming:
“If there is a price to pay for the privilege of spending the early years of child rearing in the driver’s seat, it is our reluctance, our inability, to tolerate being demoted to the backseat. Spurred by our success in programming our children during the preschool years, we may find it difficult to forgo in later states the level of control that once afforded us so much satisfaction.”
—Melinda M. Marshall (20th century)