Implementation Examples
The American Council for an Energy-Efficient Economy reviewed more than 36 different residential smart metering and feedback programmes internationally. This is the most extensive study of its kind (as of January 2011). Their conclusion was: “To realise potential feedback-induced savings, advanced meters must be used in conjunction with in-home (or on-line) displays and well-designed programmes that successfully inform, engage, empower and motivate people." There are near universal calls from both the energy industry and consumer groups for a national social marketing campaign to help raise awareness of smart metering and give customers the information and support they need to become more energy efficient, and what changes they must make to realize the potential of proposed smart meters.
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