Products
Sawtooth Software has created products for traditional conjoint analysis, as well as discrete choice analysis and other forms of conjoint. In addition are non-conjoint products involving interviewing, perceptual mapping, and cluster analysis.
Conjoint Techniques:
- Adaptive Conjoint Analysis (ACA)
- Choice Based Conjoint (CBC)
- Conjoint Value Analysis (CVA)
- Maximum Difference Scaling (MaxDiff)
- Adaptive Choice Based Conjoint (ACBC)
Analysis Techniques:
- Hierarchical Bayes (HB)
- Latent Class (LC)
- Logit
- Ordinary Least Squares (OLS)
- Composite Product Mapping (CPM)
- Convergent Cluster & Ensemble Analysis (CCEA)
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