The Santa Fe Natural Tobacco Company is a tobacco manufacturer based in Santa Fe, New Mexico, best known for its production of the Natural American Spirit cigarette brand. The company was purchased by R. J. Reynolds Tobacco Company in 2001 and is currently a division of Reynolds American.
A controversy emerged surrounding this brand for its claims to be natural, purportedly often misconstrued as meaning that the product is healthier for a smoker. In Civil Action No. 99-2496 (GK) (March 16, 2007), Reynolds American was criticized by the United States Department of Justice for making deceptive statements about "natural" tobacco products:
All these activities, despite being carried out beyond our shores, were part of the Defendants’ scheme to defraud the American public about the adverse health effects of smoking and environmental tobacco smoke. The activities which took place abroad were all devoted to advancing and furthering the efforts of the Defendants to mislead and deceive American smokers and potential smokers about the lower health risks of “low tar,” “lite,” “ultra lite,” “mild” and “natural” cigarettes, as well as the dangers of smoking, nicotine addiction, and environmental tobacco smoke.Famous quotes containing the words santa fe, santa, natural, tobacco and/or company:
“On the Atchison, Topeka and the Santa Fe.”
—Johnny Mercer (1909–1976)
“On the Atchison, Topeka and the Santa Fe.”
—Johnny Mercer (1909–1976)
“Unfortunately there is still a cultural stereotype that it’s all right for girls to be affectionate but that once boys reach six or seven, they no longer need so much hugging and kissing. What this does is dissuade boys from expressing their natural feelings of tenderness and affection. It is important that we act affectionately with our sons as well as our daughters.”
—Stephanie Martson (20th century)
“My excuse for not lecturing against the use of tobacco is, that I never chewed it; that is a penalty which reformed tobacco-chewers have to pay; though there are things enough I have chewed which I could lecture against.”
—Henry David Thoreau (1817–1862)
“We are well advised to keep on nodding terms with the people we used to be, whether we find them attractive company or not. Otherwise they turn up unannounced and surprise us, come hammering on the mind’s door at 4am of a bad night and demand to know who deserted them, who betrayed them, who is going to make amends. We forget all too soon the things we thought we could never forget.”
—Joan Didion (b. 1934)