Rough Guide
Rough Guides Ltd is a travel guidebook and reference publisher, owned by Pearson PLC. Their travel titles cover more than 200 destinations, and are distributed worldwide through the Penguin Group. The series began with the 1982 Rough Guide to Greece, a book conceived by Mark Ellingham, who was dissatisfied with the polarisation of existing guidebooks between cost-obsessed student guides and "heavyweight cultural tomes." Initially, the series was aimed at low-budget backpackers. The Rough Guides books have incorporated more expensive recommendations since the early 1990s, and books have had colour printing since the late 1990s, which are now marketed to travelers on all budgets. Much of the books' travel content is also available online.
Ellingham left Rough Guides in November 2007, after the company had celebrated "25 Rough Years" with a celebratory series of books, to set up a new green and ethical imprint, GreenProfile, at Profile Books. Rough Guides is now run by co-founder Martin Dunford (travel) and Andrew Lockett (reference), under the aegis of Penguin. It is based at the Penguin offices at 80 Strand, London, with a satellite office in Delhi.
The slogan of Rough Guides is "Make the Most of Your Time on Earth".
Read more about Rough Guide: Books, Music, Television, Environmental Campaigns, Discography
Famous quotes containing the words rough and/or guide:
“Graves at my command
Have waked their sleepers, oped, and let ‘em forth
By my so potent art. But this rough magic
I here abjure.”
—William Shakespeare (1564–1616)
“In the continual enterprise of trying to guide appropriately, renegotiate with, listen to and just generally coexist with our teenage children, we ourselves are changed. We learn even more clearly what our base-line virtues are. We listen to our teenagers and change our minds about some things, stretching our own limits. We learn our own capacity for flexibility, firmness and endurance.”
—Jean Jacobs Speizer. Ourselves and Our Children, by Boston Women’s Health Collective, ch. 4 (1978)