History
About 1939 or 1940 Antonio Rodilla opened a confectionery shop in Callao, the very heart of the city. After some years he decided to sell a new line of products, cold meat (fiambre) sandwiches. Since it was difficult at the time to find a good bread supplier he decided to make his own bread as well, called "English bread", or pan de molde (as opposed to the more traditional baguette-like bread).
In the early 70's Rodilla opened two new establishments in Princesa and Orense streets, and in 1992 a new firm was created ("Artesanía de la Alimentación") to centralize the production of their own raw materials.
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