Popular Media
Starting in February 2012, the song is being used as the background music in a Mazda car commercial for their SkyActiv technology. A short clip of Diddley singing it is included in the commercial.
Read more about this topic: Road Runner (Bo Diddley Song)
Famous quotes containing the words popular and/or media:
“The lowest form of popular culture—lack of information, misinformation, disinformation, and a contempt for the truth or the reality of most people’s lives—has overrun real journalism. Today, ordinary Americans are being stuffed with garbage.”
—Carl Bernstein (b. 1944)
“The media have just buried the last yuppie, a pathetic creature who had not heard the news that the great pendulum of public conciousness has just swung from Greed to Compassion and from Tex-Mex to meatballs.”
—Barbara Ehrenreich (b. 1941)