Real Networks - History

History

RealNetworks (then known as Progressive Networks) was founded by an ex-Microsoft executive, Rob Glaser, in 1995. The original goal of the company was to provide a distribution channel for politically progressive content. It evolved into a technology venture to leverage the Internet as an alternative distribution medium for audio broadcasts. Progressive Networks became RealNetworks in September 1997.

RealNetworks were pioneers in the streaming media markets and broadcast one of the earlier audio events over the Internet - a baseball game between the Yankees and Seattle Mariners - on September 5th, 1995. They went on to launch the first streaming video technology in 1997. According to some accounts, by 2000, more than 85% of streaming content on the Internet was in the Real format.

Despite this success, problems arose because Real's primary business model depended upon the sale of streaming media server software, and Microsoft and Apple were giving those products away. As servers from Microsoft and Apple became more capable, Real's server sales inevitably eroded.

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