Public Image of Bill Clinton - Public Image

Public Image

As the first Baby Boomer president, Clinton was the first president in a half-century not to have been alive during World War II. Authors Martin Walker and Bob Woodward state Clinton's innovative use of soundbite-ready dialogue, personal charisma, and public perception-oriented campaigning was responsible for his high public approval ratings. When Clinton played the saxophone on The Arsenio Hall Show, Clinton was sometimes described by religious conservatives as "the MTV president." Since 2000, he has frequently been referred to as "The Big Dog" or "Big Dog." His prominent role in campaigning for President Obama during the 2012 presidential election and his widely-publicised speech at the 2012 Democratic National Convention, where he officially nominated Obama and criticised Republican nominee Mitt Romney and Republican policies in detail, earned him the nickname "Explainer-in-Chief".

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