Proton Gen-2 - Rebadges

Rebadges

The Proton Gen-2 was one of two models (the other being the Proton Savvy) that MG Rover was looking to rebadge when it entered talks with Proton's parent company in the mid 2000s. Both Auto Express and Autocar published shots of the car with a digitally recreated Rover grill. With MG Rover's decline at the time and its eventual purchase by the Nanjing Automobile Corporation, such plans have presumably been cancelled.

In July 2007, Proton signed an agreement with Jinhua Youngman Vehicle Co., Ltd., in which Youngman will import 30,000 complete built up units (CBU) of Gen-2s and resell them under their own Europestar brand (known as the EuropeStar RCR), with plans to eventually develop a new range of made-in-China cars using engineering services provided through Proton's Lotus. Proton had previously done business in China (specifically, Guangdong) but withdrew due to poor sales.