Product Life-cycle Management (marketing)
Product life-cycle management (or PLCM) is the succession of strategies used by business management as a product goes through its life-cycle. The conditions in which a product is sold (advertising, saturation) changes over time and must be managed as it moves through its succession of stages.
Read more about Product Life-cycle Management (marketing): Goals, Limitations
Famous quotes containing the words product and/or management:
“Good is a product of the ethical and spiritual artistry of individuals; it cannot be mass-produced.”
—Aldous Huxley (1894–1963)
“The Management Area of Cherokee
National Forest, interested in fish,
Has mapped Tellico and Bald Rivers
And North River, with the tributaries
Brookshire Branch and Sugar Cove Creed:
A fishy map for facile fishery....”
—Allen Tate (1899–1979)