Pony Car - Later Developments

Later Developments

Popularity was culturally promoted by such examples as the Firebird Trans Am in popular movies such as Smokey and the Bandit, and TV programs such as The Rockford Files and Knight Rider, the GM pony cars experienced resurgence in popularity in the late 1970s that helped ensure their continuation. The Mustang was redesigned with a renewed sporty image in 1979, prompting Mercury to reenter the pony car market with a Mercury Capri twin based on the new Mustang. Chrysler, beset by financial problems, did not revive the pony car, although it did offer other front-wheel drive performance models with a similar spirit. American Motors brought back its AMX model name to the performance-oriented I6 or V8 powered rear-drive Spirit, a similar car to the Mustang hatchback of that era.

Sales of the Mustang remained strong, although in the 1980s Ford gave serious consideration to replacing it with a front-drive model (which eventually appeared as the Ford Probe instead). Emissions and fuel economy concerns led many of the latter-day pony cars to offer four-cylinder engines (sometimes with turbocharging), although they were never as popular as six-cylinder and V8 models.

By the mid-1980s, the pony car survivors (Mustang, Camaro, and Firebird) enjoyed a period of renewed popularity as progressively more and more powerful (yet relatively fuel-efficient) V8 engines were offered in performance-oriented versions of these vehicles. However, declining sales and the growing popularity of rear-wheel drive light trucks and sport utility vehicles ultimately led to the demise of the Camaro and Firebird after the 2002 model year.

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