Play TV - Release

Release

The device was launched in the UK, Germany, Italy, Spain and France on 19 September 2008 with other regions in Europe following.

Australia and New Zealand were originally to receive the PlayTV accessory 2 months after Europe but it was delayed until 26 November 2009 in Australia along with an HD software update. In New Zealand the device was pushed back further to a release date of 25 November 2010. The update underwent testing in both countries due to the wide availability of HD channels and use of common broadcast codecs (MPEG 2/MPEG 4).

PlayTV is only capable of tuning DVB-T broadcasts, so is not available in regions which do not use DVB-T. A similar accessory known as Torne was made available in March 2010 available in Japan for use with their ISDB-T broadcast system. It is unknown if there are plans to release PlayTV or a similar device for use with North American NTSC/ATSC broadcasts.

On 12 September 2008, Sony released an interactive demo of PlayTV on the PlayStation Store in Europe.

First week shipments of PlayTV in the UK were reportedly 85,000 units, apparently with "specialist and national press giving thumbs up to the device."

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