Piedmont - Economy

Economy

Lowland Piedmont is a fertile agricultural region. The main agricultural products in Piedmont are cereals, including rice, representing more than 10% of national production, maize, grapes for wine-making, fruit and milk. With more than 800,000 head of cattle in 2000, livestock production accounts for half of final agricultural production in Piedmont. Piedmont is one of the great winegrowing regions in Italy. More than half of its 700 square kilometres (170,000 acres) of vineyards are registered with DOC designations. It produces prestigious wines as Barolo, Barbaresco, from the Langhe near Alba, and the Moscato d'Asti as well as the sparkling Asti from the vineyards around Asti. Indigenous grape varieties include Nebbiolo, Barbera, Dolcetto, Freisa, Grignolino and Brachetto.

The region contains major industrial centres, the main of which is Turin, home to the FIAT automobile works. Olivetti, once a major electronics industry whose plant was in Scarmagno, near Ivrea, has now turned into a small-scale computer service company. Biella produces tissues and silks. The city of Asti is located about 55 kilometres east of Turin in the plain of the Tanaro River and it's one of the most important centers of Montferrat, one of the best known Italian wine districts in the world. Alba is the house of Ferrero's chocolate factories and some mechanical industries. There are links with neighbouring France via the Fréjus and the Colle di Tenda tunnels as well as the Montgenèvre Pass. Piedmont also connects with Switzerland with the Simplón and Great St Bernard passes. It is possible to reach Switzerland via a normal road that crosses Oriental Piedmont starting from Arona and ending in Locarno, on the border with Italy. The region's airport, Turin-Caselle, caters domestic and international flights. The region has the longest motorway network amongst the Italian regions (about 800 km). It radiates from Turin, connecting it with the other provinces in the region, as well as with the other regions in Italy. In 2001, the number of passenger cars per 1,000 inhabitants was 623 (above the national average of 575).

Tourism in Piedmont employs 75,534 people and currently comprises 17,367 companies operating in the hospitality and catering sector, with 1,473 hotels and tourist accommodations. The sector generates a turnover of €2,671 million Euros, 3.3% of the €80,196 million which represents the total estimated spending on tourism in Italy. The region enjoys almost the same level of popularity among Italians and visitors from oversea. In 2002 there were 2,651,068 total arrivals. International visitors to Piedmont in 2002 accounted for 42% of the total number of tourists with 1,124,696 arrivals. The traditional leading areas for tourism in Piedmont are the Lake District – "Piedmont's riviera", which accounts for 32.84% of total overnight stays, and the metropolitan area of Turin which accounts for 26.51%. In 2006 Turin hosted the XX Olympic Winter Games and in 2007 it hosted the XXIII Universiade. Alpine tourism tends to concentrate in a few highly developed stations like Alagna Valsesia and Sestriere. Around 1980, the long-distance trail Grande Traversata delle Alpi (GTA) was created to draw more attention to the manyfold of remote, sparsely inhabited valleys.

Since 2006, the Piedmont region has benefited from the start of the Slow Food movement and Terra Madre, events that highlighted the rich agricultural and viticultural value of the Po valley and northern Italy. In the same year, Piemonte Agency for Investments, Export and Tourism was founded in order to strengthen the international role of the area and its potential. It was the first Italian institution bringing together all activities carried out by pre-existing local organizations operating for the internationalization of the territory.