Products and Brands
| Largest PepsiCo Brands (based on 2009 retail sales) | ||||
|---|---|---|---|---|
| Brand | ||||
| Pepsi | ||||
| Mountain Dew | ||||
| Lay's potato chips | ||||
| Gatorade | ||||
| Diet Pepsi | ||||
| Tropicana beverages | ||||
| 7UP (outside U.S.) | ||||
| Doritos tortilla chips | ||||
| Lipton teas (PepsiCo/Unilever partnership) | ||||
| Quaker foods and snacks | ||||
| Cheetos | ||||
| Mirinda | ||||
| Ruffles potato chips | ||||
| Aquafina bottled water | ||||
| Pepsi Max | ||||
| Tostitos tortilla chips | ||||
| Sierra Mist | ||||
| Fritos corn chips | ||||
| Walkers potato crisps | ||||
| Source: 2009 Annual Report $0 $5b $10b $15b $20b | ||||
PepsiCo's product mix as of 2012 (based on worldwide net revenue) consists of 63 percent foods, and 37 percent beverages. On a worldwide basis, the company's current products lines include several hundred brands that in 2009 were estimated to have generated approximately $108 billion in cumulative annual retail sales.
The primary identifier of a food and beverage industry main brand is annual sales over $1 billion. As of 2009, 21 PepsiCo brands met that mark: Pepsi-Cola, Mountain Dew, Lay's, Gatorade, Tropicana, 7Up, Doritos, Lipton Teas, Quaker Foods, Cheetos, Mirinda, Ruffles, Aquafina, Pepsi Max, Tostitos, Sierra Mist, Fritos, and Walker's.
Read more about this topic: PepsiCo
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