Type | Broadcast radio network |
---|---|
Country | Philippines |
Availability | National |
Founded | 1998 |
Slogan | (Para) Hayahay! (slang for "Comfortable!") Automatic 'Yan! YES! FM... 101.1! (That's automatic! YES! FM... 101.1!) |
Owner | Manila Broadcasting Company (Pacific Broadcasting Systems) |
Official website | YesFM.com.ph |
It started in 1992 as the show business gossip and music station, 101.1 Showbiz Tsismis. At that time, its callsign was DWST, which stood for "Showbiz Tsismis" (Showbiz Gossip). It had a mix of show business news and the latest music hits, and even employed reporters with a reporting style similar to that of local AM stations.
On December 8, 1998, 101.1 was re-launched as YES FM! with a different call sign (DWYS). It’s format was adult contemporary / easy listening same as its sister station 90.7 Love Radio and became the undisputed number 1 FM station in 1999 to 2002. Its slogan from 2002 to 2008 was Derecho! & YESterday Pa! In 2008, it was again repackaged and became automated and adopts the slogan Automatic 'Yan! YES-FM.
In the middle of 2009, Yes FM in Baguio, Cebu, Iloilo, Bacolod & Davao changed its brand to Easy Rock.
Read more about this topic: Pacific Broadcasting Systems