Opposition Research - Opposition Research and Public Opinion in The United States

Opposition Research and Public Opinion in The United States

The Atwater-Rove style drew sharp scrutiny and criticism, and opened a new venue for study of executive management style, as scholars sought to examine to what extent incumbent politicians who used "black ops" to gain power would also deploy the same staff and techniques to maintain power and control once they are elected. The public now weighs a candidate or organization's viability by how they conduct their campaigns, and to many voters, a negative campaign means that if elected, that candidate will possibly transfer "oppo" research into retaliatory operations against dissenters.

  • Polls conducted by Pew in the days after the 2004 presidential election indicated that 72% of voters perceived a dramatic increase in negative campaign tactics, and that only about 30% felt they were justified.
  • In the race for the 2008 presidency, opinion polls seem to indicate that negative campaigns based on opposition research-based disinformation tends to backfire as it causes voters to "tune out" of election media coverage. Poll results from the Pew Charitable Trust in April 2008 show that 50% of voters thought presidential campaigning is "too negative," up from 28% in February 2008.
  • In the 2006 election cycle, a Virginia senator, George Allen, was unseated because of videotape of the senator calling a videographer/opposition researcher as "macaca" or monkey. The name was considered to be an ethnic slur, and Allen's campaign could not overcome the damage when the incident was broadcast widely in mainstream media and on the internet.

Read more about this topic:  Opposition Research

Famous quotes containing the words united states, opposition, research, public, opinion, united and/or states:

    On the whole, yes, I would rather be the Chief Justice of the United States, and a quieter life than that which becomes at the White House is more in keeping with the temperament, but when taken into consideration that I go into history as President, and my children and my children’s children are the better placed on account of that fact, I am inclined to think that to be President well compensates one for all the trials and criticisms he has to bear and undergo.
    William Howard Taft (1857–1930)

    It is useless to check the vain dunce who has caught the mania of scribbling, whether prose or poetry, canzonets or criticisms,—let such a one go on till the disease exhausts itself. Opposition like water, thrown on burning oil, but increases the evil, because a person of weak judgment will seldom listen to reason, but become obstinate under reproof.
    Sarah Josepha Buell Hale 1788–1879, U.S. novelist, poet and women’s magazine editor. American Ladies Magazine, pp. 36-40 (December 1828)

    Feeling that you have to be the perfect parent places a tremendous and completely unnecessary burden on you. If we’ve learned anything from the past half-century’s research on child development, it’s that children are remarkably resilient. You can make lots of mistakes and still wind up with great kids.
    Lawrence Kutner (20th century)

    It is a general popular error to suppose the loudest complainers for the public to be the most anxious for its welfare.
    Edmund Burke (1729–1797)

    You’ve no idea what a poor opinion I have of myself—and how little I deserve it.
    Sir William Schwenck Gilbert (1836–1911)

    What makes the United States government, on the whole, more tolerable—I mean for us lucky white men—is the fact that there is so much less of government with us.... But in Canada you are reminded of the government every day. It parades itself before you. It is not content to be the servant, but will be the master; and every day it goes out to the Plains of Abraham or to the Champs de Mars and exhibits itself and toots.
    Henry David Thoreau (1817–1862)

    It is impossible for a stranger traveling through the United States to tell from the appearance of the people or the country whether he is in Toledo, Ohio, or Portland, Oregon. Ninety million Americans cut their hair in the same way, eat each morning exactly the same breakfast, tie up the small girls’ curls with precisely the same kind of ribbon fashioned into bows exactly alike; and in every way all try to look and act as much like all the others as they can.
    Alfred Harmsworth, Lord Northcliffe (1865–1922)