Opposition Research and Public Opinion in The United States
The Atwater-Rove style drew sharp scrutiny and criticism, and opened a new venue for study of executive management style, as scholars sought to examine to what extent incumbent politicians who used "black ops" to gain power would also deploy the same staff and techniques to maintain power and control once they are elected. The public now weighs a candidate or organization's viability by how they conduct their campaigns, and to many voters, a negative campaign means that if elected, that candidate will possibly transfer "oppo" research into retaliatory operations against dissenters.
- Polls conducted by Pew in the days after the 2004 presidential election indicated that 72% of voters perceived a dramatic increase in negative campaign tactics, and that only about 30% felt they were justified.
- In the race for the 2008 presidency, opinion polls seem to indicate that negative campaigns based on opposition research-based disinformation tends to backfire as it causes voters to "tune out" of election media coverage. Poll results from the Pew Charitable Trust in April 2008 show that 50% of voters thought presidential campaigning is "too negative," up from 28% in February 2008.
- In the 2006 election cycle, a Virginia senator, George Allen, was unseated because of videotape of the senator calling a videographer/opposition researcher as "macaca" or monkey. The name was considered to be an ethnic slur, and Allen's campaign could not overcome the damage when the incident was broadcast widely in mainstream media and on the internet.
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Famous quotes containing the words united states, opposition, research, public, opinion, united and/or states:
“What chiefly distinguishes the daily press of the United States from the press of all other countries is not its lack of truthfulness or even its lack of dignity and honor, for these deficiencies are common to the newspapers everywhere, but its incurable fear of ideas, its constant effort to evade the discussion of fundamentals by translating all issues into a few elemental fears, its incessant reduction of all reflection to mere emotion. It is, in the true sense, never well-informed.”
—H.L. (Henry Lewis)
“The opposition is indispensable. A good statesman, like any other sensible human being, always learns more from his opponents than from his fervent supporters. For his supporters will push him to disaster unless his opponents show him where the dangers are. So if he is wise he will often pray to be delivered from his friends, because they will ruin him. But though it hurts, he ought also to pray never to be left without opponents; for they keep him on the path of reason and good sense.”
—Walter Lippmann (1889–1974)
“The working woman may be quick to see any problems with children as her fault because she isn’t as available to them. However, the fact that she is employed is rarely central to the conflict. And overall, studies show, being employed doesn’t have negative effects on children; carefully done research consistently makes this clear.”
—Grace Baruch (20th century)
“If you have got the public in the palm of your hand, you can be sure that is where they want to be.”
—Cliff Richard (b. 1940)
“I suffer whenever I see that common sight of a parent or senior imposing his opinion and way of thinking and being on a young soul to which they are totally unfit. Cannot we let people be themselves, and enjoy life in their own way? You are trying to make that man another you. One’s enough.”
—Ralph Waldo Emerson (1803–1882)
“Toil and pleasure, dissimilar in nature, are nevertheless united by a certain natural bond.”
—Titus Livius (Livy)
“Action from principle, the perception and the performance of right, changes things and relations; it is essentially revolutionary, and does not consist wholly with anything which was. It not only divides States and churches, it divides families; ay, it divides the individual, separating the diabolical in him from the divine.”
—Henry David Thoreau (1817–1862)