Sponsorships
In 2010 Team Nooka was officially announced, as the company's first sponsored team of athletes and entertainers. The creation of Team Nooka followed the success of partnering with Red Bull during their Red Bull BC One competition in New York as well as their sponsorship of the Vans Warped Tour. Nooka has also sponsored other events such as the 2010 Summer in Los Angeles.
Nooka currently sponsors BMX riders Mike Spinner, Steve McCann, Edwin De La Rosa and Morgan Wade. Motocross driver Ryan Tuerck, Lacrosse player Paul Rabil and Snowboarder Kaitlyn Farrington who won Winter X SuperPipe silver medal at this year's games.
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