Nielsen - Business

Business

  • The Nielsen Company (after Arthur Nielsen), a Dutch media conglomerate (formerly VNU); parent company of:
    • ACNielsen, a marketing research firm
    • Nielsen Media Research, the company that creates the Nielsen Ratings
      • Nielsen ratings, a rating system used to gauge television viewing habits in the United States
    • Nielsen Broadcast Data Systems, a service also known as BDS that tracks monitored radio, television and internet airplay of songs

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Famous quotes containing the word business:

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    The current flows fast and furious. It issues in a spate of words from the loudspeakers and the politicians. Every day they tell us that we are a free people fighting to defend freedom. That is the current that has whirled the young airman up into the sky and keeps him circulating there among the clouds. Down here, with a roof to cover us and a gasmask handy, it is our business to puncture gasbags and discover the seeds of truth.
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