National Collegiate Athletic Association - Media

Media

The NCAA has current media rights contracts with CBS Sports, CBS College Sports Network, ESPN, ESPN Plus, and Turner Sports for coverage of its 88 championships. According to the official NCAA website, ESPN and its associated networks have rights to 21 championships, CBS to 67, and Turner Sports to one. The following are the most prominent championships and rightsholders:

  • CBS: Men's basketball (NCAA Men's Division I Basketball Tournament, with Turner Sports, and NCAA Men's Division II Basketball Tournament), track and field, ice hockey (women's division I)
  • ESPN: Women's basketball (all divisions), baseball, softball, ice hockey (men's division I), football (all divisions including Div. I FCS), soccer (division I for both sexes)
  • Turner Sports: NCAA Men's Division I Basketball Tournament with CBS

Dial Global has exclusive radio rights to the men's and women's basketball Final Fours to the men's College World Series (baseball). DirecTV has an exclusive package expanding CBS' coverage of the men's basketball tournament.

Video games based on popular NCAA sports such as football and basketball are licensed by Electronic Arts.

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Famous quotes containing the word media:

    Few white citizens are acquainted with blacks other than those projected by the media and the so—called educational system, which is nothing more than a system of rewards and punishments based upon one’s ability to pledge loyalty oaths to Anglo culture. The media and the “educational system” are the prime sources of racism in the United States.
    Ishmael Reed (b. 1938)

    Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.
    Marianne E. Neifert (20th century)

    One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.
    Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)