National Basketball Association Music

National Basketball Association Music

The National Basketball Association has links to hip hop music and has also had its own famous anthem in Roundball Rock. In recent years, the league has embraced country music and musicians and bands that could be considered tame by some observers (such as Tom Petty and the Heartbreakers, Rob Thomas and Justin Timberlake).

Before the league introduced its current promotional phrase Big Things Will Happen, the league's former promotional phrases were America's Game/NBA Action: It's Fantastic (1980s-1992), I Love This Game (1992-2007) and Where Amazing Happens (2007-2011).

Read more about National Basketball Association Music:  Hip Hop, League Promotions, Where Amazing Happens

Famous quotes containing the words national, basketball, association and/or music:

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    “Perhaps basketball and poetry have just a few things in common, but the most important is the possibility of transcendence. The opposite is labor. In writing, every writer knows when he or she is laboring to achieve an effect. You want to get from here to there, but find yourself willing it, forcing it. The equivalent in basketball is aiming your shot, a kind of strained and usually ineffective purposefulness. What you want is to be in some kind of flow, each next moment a discovery.”
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    “The basic difference between classical music and jazz is that in the former the music is always greater than its performance—Beethoven’s Violin Concerto, for instance, is always greater than its performance—whereas the way jazz is performed is always more important than what is being performed.”
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