Creation of Character
The character was conceived by Edward Stratemeyer, founder of the Stratemeyer Syndicate. Stratemeyer had created the Hardy Boys series in 1926 (although the first volumes were not published until 1927), which had been such a success that he decided on a similar series for girls, featuring an amateur girl detective as the heroine. While Stratemeyer believed that a woman's place was in the home, he was aware that the Hardy Boys books were popular with girl readers and wished to capitalize on girls' interest in mysteries by offering a strong female heroine.
Stratemeyer initially pitched the new series to Hardy Boys publishers Grosset & Dunlap as the "Stella Strong Stories", adding that "they might also be called 'Diana Drew Stories', 'Diana Dare Stories', 'Nan Nelson Stories', 'Nan Drew Stories', or 'Helen Hale Stories'." Editors at Grosset & Dunlap preferred "Nan Drew" of these options, but decided to lengthen "Nan" to "Nancy". Stratemeyer accordingly began writing plot outlines and hired Mildred Wirt, later Mildred Wirt Benson, to ghostwrite the first volumes in the series under the pseudonym Carolyn Keene. Subsequent titles have been written by a number of different ghostwriters, all under the pseudonym Carolyn Keene.
The first four titles were published in 1930 and were an immediate success. Exact sales figures are not available for the years prior to 1979, but an indication of the books' popularity can be seen in a letter that Laura Harris, a Grosset and Dunlap editor, wrote to the Syndicate in 1931: "can you let us have the manuscript as soon as possible, and no later than July 10? There will only be three or four titles brought out then and the Nancy Drew is one of the most important." The 6,000 copies that Macy's ordered for the 1933 Christmas season sold out within days. In 1934 Fortune magazine featured the Syndicate in a cover story and singled Nancy Drew out for particular attention: "Nancy is the greatest phenomenon among all the fifty-centers. She is a best seller. How she crashed a Valhalla that had been rigidly restricted to the male of her species is a mystery even to her publishers."
Read more about this topic: Nancy Drew
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