Mr. Bubble - Ingredients

Ingredients

Original Liquid Bubble Bath:

  • Purified water (vehicle)
  • Disodium laureth sulfosuccinate (foamer, lime soap dispersant)
  • Sodium laureth sulfate (foamer, lime soap dispersant)
  • Cocoamide MEA (foam stabilizer, liquid thickener)
  • Aloe barbadensis Leaf Juice (moisturizer)
  • Hydroxyethylcellulose (liquid thickener, foam stabilizer)
  • Fragrance (esthetic, masking)
  • DMDM hydantoin
  • Tetrasodium EDTA (preservative, mfg. aid)
  • Citric Acid (esthetic, dispensing aid)
  • Red 33 (esthetic, dispensing aid)

The powdered version, which was introduced in 1961 and replaced by the liquid in the late 1970s, is based on sodium dodecylbenzene sulfonate. Circa 1970 the powdered version had its phosphate removed and its total surfactant reduced, with modified starch added as a diluent, and fragrance and (temporarily) coloring added. For a time the powder included a taurate-based surfactant.

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