History
Mr. Bubble was invented by Harold Schafer and the Gold Seal Company in North Dakota, USA, in 1961. It was originally mass-manufactured by Playtex Products, Inc., until the brand was purchased by Ascendia Brands, Inc., in 2005.
In August 2008, Ascendia Brands, Inc. filed for bankruptcy. The Village Company LLC, a supplier of brand-name bath, shower, and personal care products in Chaska, Minnesota, purchased the Mr. Bubble Brand from Ascendia Brands in October 2008. A purchase price was not disclosed.
In March 2009, a new Mr. Bubble Foam Soap was introduced, available in both Original and Extra Gentle varieties. In 2010, Mr. Bubble Moisturizing Hand Soap was introduced, and in 2011, Mr. Bubble Body Wash was introduced. In addition, the bubble bath products have been reformulated to be "tear-free", "dermatologist tested"," "hypo-allergenic", and "pediatrician tested".
In 2011 the brand celebrated its 50th birthday with the launch of a new character design.
Mr. Bubble is distinct from but frequently confused with Mr. Bubbles, a solution for blowing bubbles which is a product of Tootsietoy/Chemtoy/Strombecker Corp.
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