Children
Merchandising for children is most prominently seen in connection with films and games, usually those in current release and with television shows oriented towards children.
Merchandising, especially in connection with child-oriented films and TV shows, often consists of toys made in the likeness of the show's characters (action figures) or items which they use. However, sometimes it can be the other way around, with the show written to include the toys, as advertising for the merchandise. The first major example of this was the TV show "G.I. JOE A Real American Hero.," produced by Hasbro in the early 1980s, but this practice has been common in children's broadcasting ever since.
Sometimes merchandising from a television show can grow far beyond the original show, even lasting decades after the show has largely disappeared from popularity. In other cases, large amounts of merchandise can be generated from a pitifully small amount of source material (Mashimaro).
Read more about this topic: Merchandising
Famous quotes containing the word children:
“Your children don’t have equal talents now and they won’t have equal opportunities later in life. You may be able to divide resources equally in childhood, but your best efforts won’t succeed in shielding them from personal or physical crises. . . . Your heart will be broken a thousand times if you really expect to equalize your children’s happiness by striving to love them equally.”
—Marianne E. Neifert (20th century)
“It is said that when manners are licentious, a revolution is always near: the virtue of woman being the main girth and bandage of society; because a man will not lay up an estate for children any longer than whilst he believes them to be his own.”
—Ralph Waldo Emerson (1803–1882)
“This will be a black baby born in Mississippi, and thus where ever he is born he will be in prison ... If I go to jail now it may help hasten that day when my child and all children will be free.”
—Diane Nash (b. 1938)