Golden Age
Starting in 1971, Under the direction of David Abram's son Martin, Mego began purchasing license rights to a variety of successful motion pictures, television programs, and comic books, and started producing lines for Planet of the Apes, Star Trek, and the Wizard of Oz. Mego used obtained licenses from Edgar Rice Borroughs, Marvel and DC Comics for superhero characters to create their World's Greatest Superhero line, which became their most successful toy line. They also produced an original character, Action Jackson, a competitor of Hasbro's G.I. Joe.
One of the secrets of Mego's success was that their action figures were constructed with interchangeable bodies. Generic bodies could be mass produced and different figures created by interposing different heads and costumes on them. Mego also constructed their figures primarily in an 8-inch (200 mm) scale - setting an industry standard in the 1970s.
Read more about this topic: Mego Corporation
Famous quotes containing the words golden age, golden and/or age:
“The golden age, when rambunctious spirits were regarded as the source of evil.”
—Friedrich Nietzsche (1844–1900)
“I had a little nut-tree, nothing would it bear
But a golden nutmeg and a silver pear;”
—Mother Goose (fl. 17th–18th century. I had a little nut-tree, nothing would it bear (l. 1–2)
“When women reach the age of maturity, Mother Nature sometimes overworks their frustration to the point of irrationalism. Like the middle-aged man...who finds himself looking longingly at a girl in her early twenties.”
—Mark Hanna. Nathan Hertz. Dr. Von Loeb (Otto Waldis)