As of 2006
Like many other hard-drive makers, Maxtor had been expanding in recent years into the external hard disk market. Its Maxtor One-Touch II personal hard drive is marketed as convenient external storage for the home user.
Maxtor had initially made efforts to get into the 2.5-inch hard disk market (notebook computer format) but, in the beginning of 2005, new management made the surprising decision to discontinue development in this field. This was considered by many industry watchers to be a particularly peculiar move, since the market for such hard drives (mainly notebook computers and MP3 players) was already experiencing rapid growth, with no signs of slowing down in the foreseeable future.
Maxtor entered and became dominant in consumer business as result of a brilliant product and marketing strategy for "OneTouch" line, which was a brainchild and creation of Keyur Patel, its turnaround executive/investor in charge and Mike Cordano, who headed global sales. The line became the best selling consumer device in computer segment with several million devices distributed globally.
In a deal worth US$1.9 billion, Maxtor was acquired by its rival Seagate in 2006. It is now used as a Seagate brand.
A series of storage solutions continues to be sold under the Maxtor brand name. The current Maxtor product line includes:
- Maxtor OneTouch 4
- Maxtor OneTouch 4 Plus
- Maxtor OneTouch 4 Mini
- Maxtor OneTouch 3 Turbo Edition
- Maxtor OneTouch 3 FW 800/FW 400/USB 2.0
- Maxtor OneTouch 3 FW 400/USB 2.0
- Maxtor OneTouch 3 USB 2.0
- Maxtor OneTouch 3 Mini Edition
- Maxtor Basics Personal Storage 3200
- Maxtor Shared Storage 2 1 TB
- Maxtor Shared Storage 2 320/500GB
- Maxtor Fusion Personal Web Server
- Maxtor Basics ATA/100 Hard Drive kit
- Maxtor Basics SATA 2/300 Hard Drive kit
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