Masters of the Universe (commonly abbreviated MOTU and sometimes referred to as He-Man, after the lead hero) is a media franchise created by Mattel.
Although featuring a vast line-up of characters, the main premise revolves around the conflict between the heroic He-Man and the evil Skeletor on planet Eternia. Since its initial launch late 1981, the franchise has spawned a variety of products, including six lines of action figures, four animated television series, several comic series, and a feature film. Designer Roger Sweet claims to be the chief creator of He-Man and MOTU, although this is not officially acknowledged by Mattel, and disputed by some other contributors. The earliest storybooks and much of the original backstory were written by Donald F. Glut.
Read more about Masters Of The Universe: Versions of The Franchise, Mattel MOTU Action Figures, Accessories & Playsets Listing of The 1980s, Mattel Masters of The Universe Vintage Toys (1982–1988), Mattel Masters of The Universe Unreleased Figures/Creatures/Vehicles (1981–1988), He-Man (1989–1992), New Adventures of He-Man—Unreleased Prototypes, Mattel Masters of The Universe The Modern Series (2002–2003), NECA Masters of The Universe The Modern Series—Stactions (2005–2007), Mattel Masters of The Universe Classics (August 2008 – December 2009), Mattel Masters of The Universe Classics (2010), Mattel Masters of The Universe Classics (2011), Mattel Masters of The Universe Classics (2012), Mattel Masters of The Universe Classics (2013), Fuerza T
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“The trade of advertising is now so near perfection that it is not easy to propose any improvement. But as every art ought to be exercised in due subordination to the public good, I cannot but propose it as a moral question to these masters of the public ear, whether they do not sometimes play too wantonly with our passions.”
—Samuel Johnson (1709–1784)
“I took the standpoint that the profession of technologist, a man who masters matter, is a masculine profession, if not the only masculine profession there is.”
—Max Frisch (1911–1991)
“The universe may or may not be very immense.
As a matter of fact there are times when I am apt
To feel it close in tight against my sense
Like a caul in which I was born and still am wrapped.”
—Robert Frost (1874–1963)