The Master of Business Communication (MBC) is a specialized academic degree typically conferred by a business school. The degree incorporates many elements of the Master of Business Administration MBA degree with a specialized focus on corporate communications, public relations and marketing communications.
The degree typically requires three years of full-time study but may take longer when undertaken on a part-time basis. It is evident that some institutions are offering the degree in similar structure to the MBA. The aim of the program is to educate on the interdisciplinary principles of business management as they apply to the corporate communicator.
|
Famous quotes containing the words master of, master and/or business:
“Alcohol doesn’t console, it doesn’t fill up anyone’s psychological gaps, all it replaces is the lack of God. It doesn’t comfort man. On the contrary, it encourages him in his folly, it transports him to the supreme regions where he is master of his own destiny.”
—Marguerite Duras (b. 1914)
“Artists have a double relationship towards nature: they are her master and her slave at the same time. They are her slave in so far as they must work with means of this world so as to be understood; her master in so far as they subject these means to their higher goals and make them subservient to them.”
—Johann Wolfgang Von Goethe (1749–1832)
“The ways in which most men get their living, that is, live, are mere makeshifts, and a shirking of the real business of life,—chiefly because they do not know, but partly because they do not mean, any better.”
—Henry David Thoreau (1817–1862)