Popular Culture
The Manner wafer products had a cameo appearance in the movie Terminator 3: Rise of the Machines, when the Terminator, played by Austrian-born Arnold Schwarzenegger, grabs a bunch when shopping for food at the gas station in the desert. Since Manner wafers are one of Schwarzenegger's favorite snacks, he integrated them into the movie. Manner ran a series of television commercials in Austria in 2003, marketing their wafer with the release of the movie in theatres.
Manner wafers could also be seen on the glass counter in the Central Perk café during season six of the TV sitcom Friends.
Manner was also a sponsor of Mexican skier Hubertus Von Hohenlohe, the oldest athlete competing in the 2010 Winter Olympics.
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“Popular culture is seductive; high culture is imperious.”
—Mason Cooley (b. 1927)