Television
The film was first shown on television on November 3, 1956, by CBS, as the last installment of the Ford Star Jubilee. On December 13, 1959, the film was shown (again on CBS) as a two-hour Christmas season special at an earlier time, to an even larger audience. Encouraged by the response, CBS made it an annual Christmas tradition, showing it from 1959 through 1962 always on the second Sunday of December. Beginning in 1964, The Wizard of Oz was televised only once a year for nearly three decades. In 1998, the rights converted to Turner Entertainment (through Warner Bros. Television), and as of the early 2010s, the film is shown several times a year on or just before holidays.
Read more about this topic: Lollipop Guild
Famous quotes containing the word television:
“So why do people keep on watching? The answer, by now, should be perfectly obvious: we love television because television brings us a world in which television does not exist. In fact, deep in their hearts, this is what the spuds crave most: a rich, new, participatory life.”
—Barbara Ehrenreich (b. 1941)
“The television screen, so unlike the movie screen, sharply reduced human beings, revealed them as small, trivial, flat, in two banal dimensions, drained of color. Wasn’t there something reassuring about it!—that human beings were in fact merely images of a kind registered in one another’s eyes and brains, phenomena composed of microscopic flickering dots like atoms. They were atoms—nothing more. A quick switch of the dial and they disappeared and who could lament the loss?”
—Joyce Carol Oates (b. 1938)
“There was a girl who was running the traffic desk, and there was a woman who was on the overnight for radio as a producer, and my desk assistant was a woman. So when the world came to an end, we took over.”
—Marya McLaughlin, U.S. television newswoman. As quoted in Women in Television News, ch. 3, by Judith S. Gelfman (1976)