Local Search (Internet) - Social Local Search

Social Local Search

Local search that incorporates internal or external social signals could be considered social local search driven. The first site to incorporate this type of search was Explore To Yellow Pages. Explore To uses Facebook Likes as one of the signals to increase the ranking of listings where other factors may be equal or almost equal. Typical ranking signals in local search, such as keyword relevancy and distance from centroid can therefore be layered with these social signals to give a better crowdsourced experience for users.

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Famous quotes containing the words social, local and/or search:

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    Resorts advertised for waitresses, specifying that they “must appear in short clothes or no engagement.” Below a Gospel Guide column headed, “Where our Local Divines Will Hang Out Tomorrow,” was an account of spirited gun play at the Bon Ton. In Jeff Winney’s California Concert Hall, patrons “bucked the tiger” under the watchful eye of Kitty Crawhurst, popular “lady” gambler.
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