List of Apple Inc. Slogans - Product Advertising Slogans - IMac and Mac Mini

IMac and Mac Mini

• "iThink, therefore iMac." (1998) based on René Descartes famous line, "I think, therefore I am" (Cogito ergo sum).
• "Hello. Again." (1998) iMac slogan based on original "Hello." Macintosh brochure.
• "Blows minds, not budgets." (1998) used to market the iMac.
• "Where did the computer go?" (2004) used to market the introduction of the new iMac G5.
• "From the creators of iPod." (2004) used to market the introduction of the iMac G5.
• "The most affordable Mac ever." (2005) used to market the introduction of the Mac mini.
• "Now showing. The new iMac G5" (2005) used to market the new iMac G5 released in October 2005.
• "Small is Beautiful" (2006) used to market the new Intel Mac mini.
• "The new, all-in-one iMac" (2006) used to market the new iMac.
• "You can't be too thin, Or too powerful." (2007) slogan used to market the new iMac released in August 2007.
• "A little Mini. A lot of Leopard"(2007) used to market the Mac Mini shipping with Mac OS X Leopard.
• "The ultimate all-in-one. Now shipping with Leopard" (2007) used to market the iMac shipping with Mac OS X Leopard.
• "More Power. Thinly disguised." used to market the iMac revision of early 2008.
• "Beauty. Brains. And now more brawn." used to market the iMac revision of early 2008.
• "The all-in-one for everyone." used to market the iMac revision of early 2009.
• "Faster. Greener. Still mini." used to market the new Mac mini revision of early 2009.
• "Brilliance, squared." used to promote the design of the new Mac mini revision of early 2009.
• "Small is huge." used to promote the features of the new Mac mini revision of early 2009.
• "It’s a good time to be a desk." used to promote accessories of Mac mini revision of early 2009.
• "The ultimate all-in-one. Now with the ultimate display." used to promote the new iMac with larger screens in late 2009.
• "The new, mightier mini." used to promote the Mac mini in late 2009.
• "Redesigned in a very big way." used to promote the all-aluminium unibody Mac mini released in June 2010.
• "Way more power. Way same size." used to promote the new Mac Mini released in October 2012.
• "The ultimate all-in-one. Turbocharged." used to promote the iMac released in July 2010.
• "The ultimate all-in-one goes all out." used to promote the iMac released in May 2011.
• "Performance and design. Taken right to the edge." Used to promote the new iMac introduced in October 2012.