Lincoln-Zephyr - Overview

Overview

Introduced on November 2, 1935 as a 1936 model, the Lincoln-Zephyr was extremely modern with a low raked windscreen, integrated fenders, and streamlined aerodynamic design. It is noted for being one of the first successful streamlined cars after the Chrysler Airflows market failure. In fact, the Lincoln-Zephyr actually had a lower coefficient of drag than the Airflow, due in part to the prow-like front-end on the Zephyr. The Lincoln-Zephyr succeeded in reigniting sales at Lincoln dealerships in the late 1930s, and from 1941 model year all Lincolns were Zephyr based and the Lincoln-Zephyr marque was discontinued. Annual production for any year model was not large but accounted for a large portion of the Lincoln brand's sales. In its first year, 15,000 were sold, accounting for 80% of Lincoln's total sales.

Production of all American cars halted in 1942 as the country entered World War II, with Lincoln producing the last Lincoln Zephyr on February 10. After the war, most makers restarted production of their pre-war lines, and Lincoln was no exception. The Zephyr name, however, was no longer used after 1942, with the cars simply called Lincolns.

The idea of a smaller and more-modern luxury car to fill the gap in Lincoln's traditional lineup was revisited in the 1950 Lincoln Lido (The Lido was the same size as other 2-door Lincolns though), 1977 Lincoln Versailles, 1982 Continental, and 2000 Lincoln LS. The Zephyr name itself was resurrected for the car's spiritual successor in 2006, though this modern Zephyr was quickly renamed MKZ for 2007.