Konkani Language - in Popular Culture

In Popular Culture

Many Konkani songs of the Goan fisher-folk appear recurrently in a number of Hindi movies.Many Hindi movie characters mock Goan Catholic accent.The famous song from 1957 movie Aasha (1957 film),contains Konkani words Mhaka naka,which became extremely popular.Some kids were chanting "Eeny, meeny, miny, moe", which inspired C Ramchandra and his assistant John Gomes to create first line of the song, "Eena Meena Deeka, De Dai Damanika". Gomes, who was a Goan, added the words "Maka naka" Konkani for "I don't want"). They kept on adding more nonsense rhymes till they ended with "Rum pum po!".

An international ad campaign by Nike for the 2007 Cricket World Cup featured a Konkani song Rav Patrao Rav as the background theme. It was based on the tune of an older song Bebdo, composed by Chris Perry and sung by Lorna. The new lyrics written by Agnello Dias (who worked in the ad agency that made the ad), recomposed by Ram Sampat and sung by Ella Castellino.

A Konkani cultural event Konkani Nirantari held in Mangalore on 26 and 27 January 2008; has entered the Guinness Book of World Records for holding a 40-hour-long non-stop musical singing marathon by beating the Brazilian musical troupe who had previously held the record of singing non-stop for 36 hours.

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