Kokanee Beer - The Label

The Label

The picture on the label consists of a mountain known as Grays Peak in British Columbia. It shows a man or Sasquatch standing on top of one of the peaks. The entity is not in the pictures on Kokanee's box packaging. He appears only on the cans or bottles themselves, and is located in one of five various spots on bottles, and in different positions on different cans.

Read more about this topic:  Kokanee Beer

Famous quotes containing the word label:

    The formation of an oppositional world view is necessary for feminist struggle. This means that the world we have most intimately known, the world in which we feel “safe” ... must be radically changed. Perhaps it is the knowledge that everyone must change, not just those we label enemies or oppressors, that has so far served to check our revolutionary impulses.
    Bell (c. 1955)

    There is no such “condition” as “schizophrenia” but the label is a social fact and the social fact a political event.
    —R.D. (Ronald David)