Koin - News Operation

News Operation

On February 1, 2007, KOIN became the first Portland station to broadcast its daily newscasts in 16:9 widescreen. According to Oregon Media Insiders, during Montecito's ownership of KOIN, its local news ratings declined in all time periods; among the four stations producing local news in the Portland area, KOIN had the greatest loss in audience share.

For the first time in ten years, KOIN finished in first position in the 11 p.m. news in the May 2008 NSI sweeps. KOIN News 6 at 11 — unlike a year earlier when it lost over twenty percent of its CBS lead-in share — held its prime time share throughout its 11 p.m. newscast in the May 2008 NSI sweeps. In January 2008, KOIN's owners, New Vision Television, fired news director Jeff Alan and replaced him with Lynn Heider. Afterwards, KOIN was dropped its slogan "Bringing News Home" as Jeff Alan had trademarked it under his name in 2000 before he worked at KOIN.

Under new News Director Lynn Heider and long-time Creative Services Director Rodger O'Connor, KOIN News 6 at 11 increased its household ratings from May 2007 to May 2008 by twelve percent and its household share by nineteen percent. It increased its household ratings by 30% from February 2008 to May 2008 and its household share by 33%. According to General Manager Christopher Sehring, "The defining moment for KOIN News came in the third week of the sweeps. Up until then, we were having a strong ratings run against some terrific competition. Unfortunately, we then lost two straight nights—and I was worried that these losses might shake our new-found confidence. Fortunately, our team roared back on Thursday night, delivering an 8 household rating by increasing Without A Trace’s 19 share lead-in to a 21 share. This type of comeback is indeed the sign of a station that refuses to toss in the towel—and will go a long way to helping us continue New Vision's plan to reenergize this great operation." This was the first time in a decade that KOIN has won any newscast.

On September 9, 2009 KOIN launched a new local program on weekdays at 4 p.m., called Keep It Local. The show's explore local neighborhoods and highlighted events taking place in Portland. Priya David hosted, with Mike Donahue and Araksya Karapetyan reporting for the show. In 2010, Keep It Local was reformatted into Studio 6, a product and lifestyles magazine, hosted by Jenny Hansson, Anne Jeager, Hayley Platt, and Jake Byron.

On Monday, July 26th, 2010, KOIN became the third major network-affiliated station in the Portland market to broadcast newscasts in high definition. It is also the first in the market with all aspects of the operation, including field reporting, studio and weather operations completely in the format. Two other stations, KGW and KATU, broadcast their newscasts from the studio in high definition but continue to present live field pieces in widescreen standard definition. This leaves KPTV as the only station to broadcast local news in 16:9 widescreen standard definition.

On June 6, 2011, KOIN began using a new graphics package with a redesigned logo. The graphics are very similar to the current CBS O&O graphics package. Along with the new graphics package, KOIN also began using Frank Gari's "Enforcer" music package that is used by many CBS stations.