King Neptune (pig) - Fund Raising Efforts

Fund Raising Efforts

Navy recruiter Don C. Lingle, originally of Anna, Illinois working at the Marion, Illinois office, decided to auction the pig to raise war bonds. Lingle and auctioneer L. Oard Sitter traveled throughout southern Illinois auctioning Neptune for bonds for the battleship Illinois which was under construction. Eventually, the individual parts of the pig were auctioned; his squeal was auctioned for $25 on at least one occasion. After each auction, King Neptune was returned to be auctioned again later. High demand for appearances by Neptune led them to travel the rest of Illinois raising funds. The mostly red, with white features, hereford was often displayed covered with a blue Navy blanket and wearing a crown and silver earrings.

On March 6, 1943, Illinois Governor Dwight H. Green purchased King Neptune for $1 million on behalf of the state of Illinois. At the same auction, one of Neptune's bristles was sold for $500.

On one occasion in early 1945, a check was written to King Neptune for his upkeep. The bank asked Lingle to obtain the pig's endorsement to cash the checks. Lingle was promoted to Chief Petty Officer as a result of his fund raising efforts with Neptune.

Most of the hog's appearances were sponsored by local Elks clubs and King Neptune was a life member of the chapters at Marion, Illinois, Freeport, Illinois and Harrisburg, Illinois.

Over the course of King Neptune's fundraising career, he, Lingle and Sitter helped raise $19 million in war bonds, equivalent to about $200 million in 2007 adjusted dollars.

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