Intention Economy

The intention economy is an approach to viewing markets and economies focusing on buyers as a scarce commodity. The consumers' intent to buy drives the production of goods to meet their specific needs. It is also the title of Doc Searls book: The Intention Economy: When Customers Take Charge published in May, 2012.

Read more about Intention Economy:  Concept, Examples

Famous quotes containing the words intention and/or economy:

    O Lord, deliver me from the man of excellent intention and impure heart: for the heart is deceitful above all things, and desperately wicked.
    —T.S. (Thomas Stearns)

    The aim of the laborer should be, not to get his living, to get “a good job,” but to perform well a certain work; and, even in a pecuniary sense, it would be economy for a town to pay its laborers so well that they would not feel that they were working for low ends, as for a livelihood merely, but for scientific, or even moral ends. Do not hire a man who does your work for money, but him who does it for love of it.
    Henry David Thoreau (1817–1862)