Evolution of The Two Year Postgraduate Program in Rural Management
The Programme in Rural Management (PRM) was initiatially designed as a 12-month course to be followed by a year’s apprenticeship in a rural producers’ organisation, funded by Operation Flood. This program evolved into the present two-year postgraduate diploma. Dr. Leela Dube, a renowned sociologist, pioneered a course for the first batch in 1980, termed then "Rural Environment"; a foundation course which attempted to push a "business management techniques program design" towards asking questions about village society. It was also designed as a preparatory course to the "village field work segment"; which followed after the first semester. This pedagogy was an innovation for business schools in India: as such sort of integration of "fieldwork" into a postgraduate curriculum, had never been attempted in the conventional IIMs (Indian Institute of Management), and in University sponsored MBA. This pedagogy structure still continues. The course has been developed further and split.For example the 2012 program structure, offered three half credit courses in the first semester: termed "Rural Society and Polity","Rural Livelihood Systems", and "Rural Research Methods"; and seemed structured as a preparation to the village field work segment that followed.
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