Media Coverage
Advertising Standards Bureau of Australia banned a Santa Fe TV commercial titled 'Restless' or 'Toddler' in 2007, which ASB argued that it promotes an illegal driving activity: a underaged person (a toddler) driving a car. He also picked up a hitchhiking toddler girl and both were wearing seatbelts instead of approved child restraints which also breached safety recommendations. The ad was produced by Kim Thorp and Howard Greive from Assignment Group NZ and directed by Tony Williams from Sydney Film Company, with post via Frame Set + Match, Sydney. The ad itself won the 2006 Fair Go Ad Awards in Best Ad Award category, and was also nominated in the top five in the Worst Ad category.
Indian cricketer Umesh Yadav, a fast bowler from Vidarbha, purchased a Hyundai Santa Fe in 2012.
Read more about this topic: Hyundai Santa Fe
Famous quotes containing the word media:
“The question confronting the Church today is not any longer whether the man in the street can grasp a religious message, but how to employ the communications media so as to let him have the full impact of the Gospel message.”
—Pope John Paul II (b. 1920)